Erewhon is a staple of Los Angeles culture and its impact is recognized in the luxurious Erewhon x Balenciaga collab. This high-end merch line includes everything from t-shirts and zip-up hoodies to embroidered baseball caps and aprons inspired by the very employees at Erewhon who sport them every day.
Chain restaurant merch has captivated consumers, Gen Z in particular, with many scrambling to collect as many limited-edition accessories and outfits as they can. Unlike some QSR product drops, the Erewhon x Balenciaga collab isn’t for the masses with items in the collection ranging from $425 to $1,150.
Beyond fashion, Erewhon and Balenciaga collaborated on a limited-edition Erewhon Juice made with apple, lemon, ginger, cinnamon, organic maple and detoxifying charcoal.
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