One of East Asia’s most anticipated events of the season is in full swing.

On October 4, the 2023 Busan International Film Festival (BIFF) kicked off in South Korea with A-list actors in attendance such as Fan Bingbing and Chow Yun Fat. Star Trek’s John Cho, however, stole our attention from the beginning, hitting the red carpet in a luxe made-to-measure suit by Zegna. The black wool-and-mohair suit stood out with a one-and-a-half breasted jacket that includes an inner satin layer, alongside flat-front trousers with a side satin band. Cho tied the look together with a cashmere-and-silk crewneck, as well as patent leather loafers for contrast. 

John Cho attended opening ceremony of the 28th Busan International Film Festival on October 4.

Photo by Han Myung-Gu/WireImage

The Korean-American actor’s love for Zenga didn’t stop there: Cho showed up for a day two panel in another made-to-measure fit from the brand. In tune with the relaxed-tailoring style, the star’s second look paired a burgundy bomber jacket—outfitted in a jacquard design—with a matching cashmere-and-silk turtleneck, black mohair trousers, and his day one loafers. Accessories for the outfit took it up a notch. On his left arm, Cho sported a silver ring and an IWC Portugieser watch. The bestselling model features a 42.3 mm stainless-steel case that houses a jet-black dial topped by small-seconds and date displays at three and nine o’ clock. 

The watch, also known as ref. IW500703, is powered by IWC’s calibre 52010 that debuted in 2015. The automatic movement runs at a frequency of 28,800 vph and provides Cho with an impressive seven-day power reserve. Some of the calibre’s 31 jewels can be viewed through the model’s transparent caseback, which is topped by sapphire glass. Complete with a black alligator leather strap, Cho’s distinguished timepiece currently retails for $13,100. 

The IWC Portugieser, ref. IW500703

The IWC Portugieser, ref. IW500703

Courtesy of IWC

Deemed the Cannes of Asia by many, BIFF is known for introducing and fostering local talent in film. The festival was created in 1996 and reportedly welcomes around 200,000 visitors a year as the largest film festival in South Korea, screening hundreds of films a year by global creators. Between 40 to 60 of those titles air as Korean features and world premieres. This year’s edition is slated to showcase 269 films from 69 countries through October 13, as well as special talks and master classes.


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