Furthermore, you should be using different shades of concealer on different parts of your face. “On the under-eyes, use a light-reflective formula that’s a shade lighter than your skin to brighten up the area,” says Barose, whose go-to formula is NARS Creamy Concealer. Correa adds that going for a shade with a more peachy or orange undertone than your normal shade will help neutralize the blue and minimize those dark circles.
You can also use a mint or apricot-tinged color corrector underneath your concealer to further counteract darkness.
For sculpting purposes, he says to go two to three shades deeper than your natural shade so you can get that contoured finish. If you’re looking to brighten your complexion, then you’ll want to choose a shade that is one shade lighter and add it to the high points of your face.
Pick the Right Formula
Concealers usually come in either a stick or liquid form, and how to choose between the two really depends on personal preference. “Every formula has a purpose,” says Bhatty. “The goal here is using as little product as possible and getting good coverage results.” Bhatty usually always reaches for liquid formulas, such as the Tower 28 Swipe All-Over Hydrating Serum Concealer, as she says it provides her buildable coverage and looks the most like skin. She’ll reach for a stick, like the classic Cle de Peau Beauté Concealer SPF 27, when there is a targeted area that a liquid concealer can’t completely cover and needs more full coverage.
Blend It Out
When thinking about how to apply concealer, you’ll want to consider what you’re going to use to get product on your skin. But one of the best things about concealers is that you can use whatever brush or tool you want to blend it out. Bhatty says she likes using her fingertips or a damp beauty blender to get a more natural finish. When you need something heavier and more precise, such as spot concealing, then she says to reach for a brush.
Apply From the Inner Corner of the Eyes and Move Outward
“You don’t need to cover your whole under-eye area, just wherever you are dark,” says Romy Soleimani, who tends to famous faces including Tracee Ellis Ross and Cara Delevingne. “Usually it’s the inner third of the eye and a bit at the outer corner.” When it comes to application, she likes to deposit the product with a small synthetic bristle brush and then use the pads of her fingertips to blend it in carefully. “It’s important not to go too close to your bottom lashes, so there is no buildup or harsh line,” she says. “And also be sure to get the sides of the nose that hits the inner corner of the eye.” If the under-eye area needs extra brightening, Soleimani neutralizes it with a creamy, peach-hue color corrector.
To ensure the concealer grips onto the raised bump, Oquendo first applies a matte primer. “Blemishes are already overproducing oil, so you don’t want the product to slip and slide,” he explains. Then, he presses his finger in a thick pot of concealer, like Kevyn Aucoin’s Sensual Skin Enhancer (“It covers up everything!” he says), and blends it into the spot.
Hide Acne Scars and Discoloration
Correa suggests finding a shade that closely matches your skin tone or one that is slightly lighter to get that brightening effect. You’ll then want to apply small amounts of product directly onto the areas of hyperpigmentation using either your fingers or a brush for a natural finish. For darker areas of hyperpigmentation, that’s when he says to layer a color corrector (think a peach or orange shade) underneath the concealer to neutralize the color.
Use as an Eyeshadow Primer
Concealer happens to be one of the most versatile makeup products out there. On Top of providing coverage and concealing the things we want hidden, it can also be a great shadow primer. “This quick and efficient trick instantly brightens the eye area and provides a seamless base for any desired eyeshadow look,” says Correa. “The result? Vibrant and long-lasting eye makeup that dazzles.” Simply swipe on a thin layer of a long-wearing and crease proof concealer, like the YSL All Hours Creaseless Precise Angles Concealer, to your lids to lock in whatever eye look you’re going for.
If you’re going for that no makeup makeup look, Correa says that to opt for spot concealing rather than going all in with a full-coverage foundation to even out skin tone. “By allowing your natural skin tone shine though, you effortlessly achieve a flawless complexion that looks effortless,” he says.
Sculpt Facial Hair
You can cheat the grooming game and use concealer to polish up those brows or your beard, says Correa. “[It creates] a captivating interplay of contrasting shades that accentuate your unique features,” he explains. All you have to do is apply a thin layer of concealer along the hairline and then blend it in for that natural-looking coverage.
Blot, Then Set
After using blotting papers to take down shine, Soleimani uses a small, dome-shaped brush to apply whisper-light setting powder, like Hourglass’s Veil Translucent Setting Powder, under the eyes and around the nose. For a brightening effect with a hint of shimmer, Oquendo suggests Laura Mercier’s Secret Brightening Powder under the eyes. And there you have it— a fool-proof guide on how to apply concealer to get that 12-hours-of-sleep glow, no caffeine necessary.