Haggar Clothing Co. has signed a licensing agreement with Bernette Textile Co. for the design, production and sale of men’s sweaters in the U.S. The initial collection is expected to launch with major national retailers, in Haggar stores and on the company’s web site in the fall of 2017.
Michael Stitt, chief executive officer of Haggar, said, “As Haggar celebrates our 90th year, our partnership with Bernette Textiles further strengthens our product portfolio. Bernette’s mission, vision and history align with ours, and both companies are committed to delivering the highest quality apparel, innovation and exceptional value for the consumer. We are excited to have Jeff Siskind and his team on board.”
Jeff Siskind, president of Bernette Textile Co., said licensing Haggar sweaters “is a natural fit” for the company. “Since our inception 75 years ago, sweaters has been the mainstay of the Bernette business. Partnering with Haggar, a brand that has led the apparel market through innovation and dependable high quality product, is consistent with our business model.”
Bernette also has licenses with Coleman, The American Outdoorsman, US Polo Association, Tricots St Raphael and Argyleculture.