Apparel Group has launched its expansive ‘Summer-Time’ campaign for 2024, featuring over 36 of its prominent brands in a vibrant showcase of summer collections. Partnering with Anantara The Palm Resort, the campaign merges high fashion with luxurious settings and promises an elevated summer experience.
The lineup includes renowned international and local brands like Aldo, Calvin Klein, and Tommy Hilfiger, each contributing their distinct style to cater to diverse fashion tastes. Consumers interested in exploring these seasonal offerings can shop both in-store at Apparel Group outlets and online. This omni-channel approach not only enhances accessibility but also reflects Apparel Group’s commitment to retail innovation and customer engagement.
Moreover, by collaborating with Anantara The Palm Resort, the campaign positions the region as a premier summer destination, coupling fashion retail with luxury hospitality. This synergy enhances the overall appeal of the collections.
Image Credit: Apparel Group
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