At a time when an increasing number of fashion consumers are opting for second-hand pieces and investing in sustainable style, Channel 4 and Vinted teamed up to create Second-hand Showdown, a branded entertainment series that shares fresh looks with only pre-loved designs.
The Second-hand Showdown is set to drop on YouTube in mid-August and it focuses on two guests entering a pre-loved pop-up and getting a new look from competing stylists Sabrina Grant and Joey Bevan. After trying on all the stylist-selected outfits, guests will only get to choose one collection to keep, and all the remaining items will be relisted on Vinted.
In all, there will be six 12-minute episodes on Channel 4’s YouTube, plus six 25-minute episodes that will be shared on Channel 4.
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